คำถามคือ ถ้าเอเจนซี่เป็นได้แค่ ‘คนกลาง’ จะยังจำเป็นอยู่ไหม? และถ้าคำตอบคือ “ไม่” แล้วเอเจนซี่ต้องปรับตัวอย่างไร เพื่อไม่ให้ถูกดิสรัปต์
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